Alexandr

Vsekhvalnov

Designer. Manager. Dad. Technology lover.

Long Stơry Short.

18+

Years in Product Design.

I have great experience in designing b2c/c2c client-facing apps, complexity technology systems, tools for developers, ADTech services, social startups & more.

10

Years managing experience

My mission is to help companies build efficient org structure, design processes and focus company on design values. I have strong skills in hiring, onboarding, training and managing design&research teams.

Hours of Leadership

Leadership is to do the right things. I help teammates and companies go through the long way of shaping culture to the side of design-driven leadership.

Currently

Design Director at Citymobil

I'm managing team of 30 very talented teammates: product designers, ux researchers, 3D illustrators, geodata visualization engineers and project managers.

My key goals are designing general and design processes which helps guys to growth up, scale team, tune product team interaction.

Also I'm responsible for strategy research, shaping product roadmaps, design strategy, resource planning and design-specific processes of hiring, onboarding and training.

Rider app

Citymobil flagship — urban mobility app for passengers.

Driver app

Product for drivers & couriers with our own navigation design.

Delivery

Last mile for small medium business and enterprise.

Fleet

SaaS for managing taxi fleets.

CRM

Partnership system for lead management of new drivers and couriers.

In Past Work Episodes.

  • Yandex

    Head of Design at B2B Collaboration, Infrastructure & DevTools.

  • Rambler&Co

    Design Lead of Rambler Kassa and Rambler AD Technologies

  • Wakie LLC

    Design Lead at Wakie Voice Social App

  • Vokabee

    Founder and Principal Designer

  • Touch Bank

    Design Lead of web & mobile personal bank platforms

  • Finstar LLC

    Design Team Lead of Financial Mobile Solutions

  • WhiteStudio

    Designer

  • Taste Studio

    Founder & Design Lead

Works

Pollen.

The useful app for people who hurted by allergy.

Pollen App helps people to check air clean and better understand when they could be hurt by pollen bloom. People can share their well-being status and check others and build community.

Heavy-calculations
node-based system

Yandex.Tracker

Issue tracker system which based on principle of task queues.

A lot of stuff designed: onboarding, boards, personalized filters, new task view, navigation, automatization features like templates, triggers, checklists, git repo integrations and so on.

Mostly features designed to growth up CLV, NPS, DAU and decrease CAC.

Yandex.Wiki

Company workspace for collaboration and documentation store.

Increased NPS and DAU of Wiki to lower adoption time of employees, work and search time.

Problems segmented by survey to determine high priority users goals: work with personal documents, search and following changes in needed team docs, work on the go.

Redesigned navigation and created unified typography and component system with through styles for documents on mobile and desktop to decrease implementation cost.

Yandex.Sol

Lightweigth flexible planning tool for teams.

Designed MVP to close needs of small and rapid teams. Key metrics is NPS, AR, Churn.

Key needs is to easy visualize roadmaps of current tasks from Y.Tracker and flexible tool to bringing together plans of different mates and teams.

Easy onboarding process by integration with internal services for people and team management and company issue tracker.

Rambler/Kassa

Biggest Russian e-ticket platform selling tickets for cinema, sport events, theater and concerts.

Increased LTV, ARPPU, AOV by improving customer funnels in specific scenarios.

Conducted research study and found three search patterns for order flow: going to specific movie, home cinema strategy, spend free time.

Designed specific scenarios for search patterns, seats choose, checkout and ticket checking.

Media talks: design management, product design and events.

Lecture & QA session for Rostelecom Design Team

Keep in Touch ✌

Telegram

@tarlarion